Friday, 12 March 2010

Who Cares Les ?



With the current market making business difficult to expand, I promised to bring news of unique opportunities that might make a difference and could give you a richer lifestyle

Sitting at the helm of his motorway battle cruiser in busy traffic from London to HQ in Souhport is all part of a days work for Les Armitage on his crusade to put care for the elderly firmly on the map.

As expected (knowing Les for a decade or two) Les Armitage takes a straightforward view on care for the elderly( or anyone needing care) he says "people are social beings who want to be surrounded by the comfort of home and the freedom to have visitors whenever they like or have family and friends staying over for as long as short a peroid as they feel comfortable with"
"This should be a basic 'Human Right', seeing a social worker (twice a day for 30 minutes) or being institutionalised is not good enough" and this seeems to have got the backing of Roz Armitage to go open an office, make it work and then husband Les followed the profit as a proven guru of business expansion.

The business was not opened without research, as they discovered millions live on thier own in this country, in fact 7 million to be precise, mostly women, mostly aged and would like care at home rather than a home or instituition.

Why do they do this when they could go into a home? My thoughts are we all need to have our own place to call home, we all like some peace & quiet, even if you returned from an around the world cruise in a stateroom on the QE2 and as your head hits the pillow (once back at home) you will think to yourself my own bed is the most comfortable in the whole world. That is the right denied to those sent to live in the nursing or old folks home.

High level nursing or simply care with companioinship can be given at home with the right people on the books of a local 247professionalhealth.com office.

Simply being sent to a home is like prison for those who prefer home, as in our own home, we can pursue the activities we want, better food or even a glass of port and all we need is the right staff. The solution is on the way with 247professionalhealth.com as at the click of a mouse you can access a network of local offices and make yourself or a loved one open to one of the largest independent suppliers of care and nursing staff. This unique collection of staff are even catching the attention of Care Homes; Rest Homes; EMI Care Homes; Nursing Homes; Learning Disability Centres; Mental Health Centres; Hospitals to name but a few who seek the right staff vetted, supervised and trained to a high standard.

The death tax (10% tax to pay on individual estates to allow funding for future health care) is one that tends to raise a stronger reation than Marmite, I wonder if Brown simply saw this as a niche to another 7 million votes. Whatever your thoughts this will fuel the need for Local Authority Domiciliary Care Contracts and Private Domiciliary Care contracts and 247professionalhealth.com is in the right place at the right time to service them. Of course Labour might or might not be a success at the next general election and my reply is you are right, this however does not take the 7 million people out of the equation and it could be our turn next! The young people of today are the old people of tomorrow and our poulation is growing.

So how did this former Business consultant get involved in this highly succesful business 247professionalhealth.com and in one the most predictable growth sectors to come.

Armitage set up or ran motor dealerships, carpet companies, caravan sales and worked with other sales gurus on behalf of manufacturers such as Ford, Nissan and was responsible for the success of other people gaining very large marketshare when the gain was certainly not through product quality!

The former USSR brought the Lada motor car to a company based on the east coast who then recuited and trained a dealer network with the help of Armitage as well couple of other guru's who clogged our roads with Lada, Nissan and Ford. This became a PLC, got sold, lost the true spirit of the business (Pendle Consultants) and thankfully for the British motorist allowed quality of car to gain marketshare rather than clever sales & marketing tactics.

The sales of cars or caravans with a controlled sales method had its day so he looked for a career as a new direction beckoned as during the 90's Les built a reputation of selling hundreds of franchises as investor or shareholder in several companies and many of these saw great success.

Recognising that longevity in business comes through quality (unlike the bag of s*** cars he forced upon us in the 80's) he saw what went on in awful care homes and found how dreadful this could be.

To stay in a top end care home (like living in a Travel Lodge) is about £40,000 a year as an alternative to the bottom end as a (sort of cross between a bad Blackpool guesthouse and Her Majesties Prison) new group the way forward was care at home... even then quality care does not come cheap but still the preference of many.

Now down to business!
This company are expanding to satisfy a massive demand and you might be able to become a business partner or as they say as a franchise operator of 247professionalhealth.com


Operating in the UK Healthcare sector with Les and Roz Armitage provides a low entry cost, simple-to-run business in a market which does not suffer from recession.

My research says you should expect

  • Turnover > £300,000 in Year 1
  • Low set up costs and overheads
  • Access to a multi £billion market with high levels of demand
  • Operating methods which have already proven successful
  • Your own territory
  • Use of a specialist, reputable brand name
  • Training and support from Day1, to help you succeed.
You will need to be seen as a smarter business operator than the general low IQ man in a van franchise, this is not about a lot more capital, it is about being bright and having an
Emotional Intelligence.

Those who are bright enough to know what EI or EQ is will be one step ahead and will be inspired rather than motivated to take action
visit http://247phc.com for more information and to download a prospectus

Just in case you are not sure about a business that looks at your EQ or EI these companies these are companies that have a climate for all employees or franchisees feel a strong sense of relationship so are emotionally engaged in what they do and therfore have a significantly higher profitablillity and competitive advantage

My personal thoughts are this could be bloody hard work and give a very high return for those looking for a second career and also want to put something back into the community.

Personally I would like to get involved in a care home for the elderly. Just one will be enough for me and will cater to those who want to get old disgracefully and do the thing they were too busy for whilst younger.

Day at the races, wine, port, brandy with every meal, yes if you are 80 and want a vodka in your OJ at breakfat go ahead and then have a game of snooker or rather than a slideshow on butterflies prehaps the local Spearmint Elephant might send a couple of dancers in to entertain the old boys!!

Off down the shops in a Hummer or croquet on the lawn anyone?

I am sure that £40,000 grand a year each could keep 10, 20, 30 or more happy in the twilight years



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